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Correlations Between Traffic Hits and Number of Diggs
Friday, 23 March 2007
Hypothesis: The percentage of traffic that actually diggs your story vs the traffic that justs reads it is related. It appears that for stories with lower digg counts, the percentage of traffic that diggs the story is very small, and the percentage that does not is very large. In all stories, many more readers than diggers are present, but it seems the percentage of non-digging visitors goes down while the number of digging visitors goes up on higher dugg stories.

Using duggtrends, as well as a little bit of my own math skills, I have deduced that their is a strange correlation between the number of diggs a story gets and the amount of traffic it receives, at least in my case. I need more people to take a look at their stories that have been dugg and figure out their numbers too, but I think it should all average out.
First, here is the duggtrends graph for my story on G4 moving to the Entertainment Network's studios:
 

As you can see, the diggs eventually drop off totally. This story got 868 diggs, yet I had nearly 18,500 hits on that single story. Is it all digg traffic? Probably not, as bloggers (actually, spambots) put the story on other sites. The majority of the traffic has to be from digg, though.

So, lets break it down:
Diggs: 868
Hits: Approx. 18,500
Approx. Number of hits that did not digg: 17,632
Percentage of Visitors Who Dugg: 4.7%
Percentage of Visitors Who Didn't Digg: 95.3%



On another story of mine (very few diggs), here is the breakdown:

Diggs: 20
Hits: Approx. 1,130
Approx. Number of hits that did not digg: 1,110
Percentage of Visitors Who Dugg: 1.77%
Percentage of Visitors Who Didn't Digg: 98.23%




Again, it is similar to the story that got more diggs. I think I may see a pattern, but I really need more data.
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